About Lumos Tours
We believe travel is the best way to understand a culture. Let us show you the China we love.
Our Story
Lumos Tours was founded with a simple belief: that the best way to experience China is through the eyes of someone who calls it home. We started as a small team of passionate locals who wanted to share the real China — not the tourist version, but the living, breathing culture that exists in every alley, market, and mountaintop.
Over the years, we have grown from a handful of guides into a full-service travel design company, but our philosophy has never changed. Every itinerary we create is rooted in genuine local knowledge, personal connections, and a deep respect for the places and people we introduce to our guests.
Today, we serve travelers from over 40 countries, each with their own dreams of what China means to them. Whether it is walking the Great Wall at sunrise, sharing tea with a local family, or tasting street food in a bustling night market, we make those moments happen — seamlessly and authentically.
What Guides Us
Our Mission
To connect curious travelers with the authentic heart of China through thoughtfully designed journeys that respect local culture and create lasting memories.
Our Vision
A world where travel bridges cultures, where every visitor to China leaves with a deeper understanding and appreciation of its people and heritage.
Our Promise
Transparent pricing, personalized service, and unwavering support from your first inquiry to your last day in China. No hidden fees, no compromises.
Meet Our Team
Li Wei
Founder & Head of Operations
Born in Beijing with 15 years in inbound tourism. Passionate about sharing authentic Chinese culture with the world.
Chen Mei
Lead Travel Designer
Former journalist turned travel expert. Specializes in crafting cultural immersion experiences across Southwest China.
David Zhang
Guest Relations Manager
Fluent in English, Mandarin, and Japanese. Ensures every traveler feels welcomed and supported throughout their journey.
2,000+
Happy Travelers
30+
Cities Covered
98%
Satisfaction Rate
12
Years of Experience